Staying Compliant with Airbnb’s New Policy — What You Can (and Can’t) Do with Enso Connect

Staying Compliant with Airbnb’s New Policy — What You Can (and Can’t) Do with Enso Connect

Staying Compliant with Airbnb’s New Policy — What You Can (and Can’t) Do with Enso Connect

As a valued Enso Connect customer and professional Airbnb host, we want to ensure you’re fully informed and confidently prepared for Airbnb’s updated Off-Platform and Fee Transparency Policy, which takes effect on April 17, 2025 for existing users.

As an official Airbnb partner, Enso Connect is the only authorized third-party platform for digital guest experience solutions in the vacation rental space. This means you can continue to use Enso for check-in flows, upsells, personalized messaging, guidebooks, and more – all while remaining fully compliant with Airbnb’s evolving policies.

We understand these updates may raise concerns. Airbnb’s changes are designed to safeguard guest data, which is central to their platform. As a verified partner – you can find us listed here – we’ve taken extensive steps to meet their strict requirements, including:

  • Comprehensive insurance coverage

  • External penetration testing

  • Strong data privacy and security measures

That said, it’s important to remember that partnership with Enso Connect does not automatically guarantee compliance on your behalf. Hosts are still responsible for understanding and following Airbnb’s policies – including how fees, guest information, and communication are handled. We’re here to support you with tools that make compliance easier, but it’s crucial to stay informed and ensure your practices align with Airbnb’s expectations.

Enso & Airbnb Graphic
Enso & Airbnb Graphic
Enso & Airbnb Graphic

Staying Compliant with Airbnb’s New Policy — What You Can (and Can’t) Do with Enso Connect

Staying Compliant with Airbnb’s New Policy — What You Can (and Can’t) Do with Enso Connect

Staying Compliant with Airbnb’s New Policy — What You Can (and Can’t) Do with Enso Connect

What You Can Do with Enso Connect

Thanks to our partner status with Airbnb, you are permitted to:

Use Boarding Pass links to share digital guidebooks, check-in instructions, and upsells

Use Boarding Pass links to share digital guidebooks, check-in instructions, and upsells

Use Boarding Pass links to share digital guidebooks, check-in instructions, and upsells

Verify Guest Data if legally required, or required by the building or HOA requirements.

Verify Guest Data if legally required, or required by the building or HOA requirements.

Verify Guest Data if legally required, or required by the building or HOA requirements.

Offer optional add-ons (e.g., early check-in, firewood, mid-stay cleaning)

Offer optional add-ons (e.g., early check-in, firewood, mid-stay cleaning)

Offer optional add-ons (e.g., early check-in, firewood, mid-stay cleaning)

Collect payments for clearly disclosed mandatory fees (resort, HOA, utility) and security deposits, if included in the listing

Collect payments for clearly disclosed mandatory fees (resort, HOA, utility) and security deposits, if included in the listing

Collect payments for clearly disclosed mandatory fees (resort, HOA, utility) and security deposits, if included in the listing

Use third-party digital access tools (e.g., smart locks) if disclosed in your listing

Use third-party digital access tools (e.g., smart locks) if disclosed in your listing

Use third-party digital access tools (e.g., smart locks) if disclosed in your listing

Message guests post-booking using Enso’s automated and personalized flows

Message guests post-booking using Enso’s automated and personalized flows

Message guests post-booking using Enso’s automated and personalized flows

What You Cannot Do with Enso Connect

To remain compliant with Airbnb’s policy – even as an Enso user – avoid:

Encouraging off-platform bookings or direct discounts for repeat stays

Encouraging off-platform bookings or direct discounts for repeat stays

Encouraging off-platform bookings or direct discounts for repeat stays

Collecting guest contact details before booking (email, phone, ID), unless required by law and disclosed

Collecting guest contact details before booking (email, phone, ID), unless required by law and disclosed

Collecting guest contact details before booking (email, phone, ID), unless required by law and disclosed

Forcing guests to provide personal information to gain access, unless required legally or by the building or HOA requirements.

Forcing guests to provide personal information to gain access, unless required legally or by the building or HOA requirements.

Forcing guests to provide personal information to gain access, unless required legally or by the building or HOA requirements.

Soliciting reviews or feedback outside Airbnb (unless you’re part of their hotel program)

Soliciting reviews or feedback outside Airbnb (unless you’re part of their hotel program)

Soliciting reviews or feedback outside Airbnb (unless you’re part of their hotel program)

Automatically enrolling guests in marketing communications without explicit consent

Automatically enrolling guests in marketing communications without explicit consent

Automatically enrolling guests in marketing communications without explicit consent

Key Topics & How They Apply to Enso Connect

Key Topics & How They Apply to Enso Connect

Key Topics & How They Apply to Enso Connect

Boarding Pass Links

Allowed with Enso

Yes

Important notes

The Boarding Pass links do not require login or registration. These unique links are automatically generated with the data shared by Airbnb to Enso Connect.
If a guest requests the information to be shared directly on Airbnb without accessing a different link, you must comply.

airbnb policy quote & link

“Asking guests to create a separate account or register on another website besides Airbnb.com for purposes of gaining entry to a listing”
In addition to being an official Airbnb partner, please note that guests are not required to register on Enso Connect. We generate secure, personalized links for each guest using the information provided by Airbnb, which is handled with strict confidentiality.”

Fees, Security Deposits & Damage Waivers

Allowed with Enso

Yes – Enso Connect is an approved partner of AirBnb.

Important notes

List fees clearly in your description (this includes Damage Deposits/Waivers, Pet Fees, Cleaning Fees, etc.). Offer guests a choice between waiver or deposit; we do not recommend offering mandatory damage waivers to Airbnb guests.

Best Practice Tip 💡

Mandatory fees MUST be disclosed in your AirBnb listing. 

airbnb policy quote & link

“Select software-connected hosts may collect payment for disclosed mandatory fees and security deposits off of the Airbnb platform”

ID Collection & Background Checks

Allowed with Enso

With a legal reason (i.e.: required by law or HOA rules)

Important notes

Guest verification steps must be disclosed and justifiable (e.g., building security, HOA, or Local Law). You cannot collect Guest IDs without proof that your property requires it, and subject to approval from Airbnb (if disputed by your guest).

airbnb policy quote & link

“You may require additional contact/identity information if it is required for legal or compliance reasons and can be verified by a host upon request by Airbnb (such as local laws, HOA rules, building security rules). In such instances, hosts must include information about what is required and why in their listing description, so guests understand this additional step is a requirement prior to booking. Hosts are responsible for ensuring compliance with applicable data privacy laws”

Guest Contact Data (email, phone, etc.)

Allowed with Enso

Yes

Important notes

Cannot be required. Explain why you’re collecting, and allow opt-out.

airbnb policy quote & link

“After accepting a booking, you may ask a guest to confirm that the contact information provided by Airbnb is an appropriate way to get in touch during their trip or if the guest requests an alternative means of communication after booking”

Key Takeaways for You

Key Takeaways for You

Key Takeaways for You

Enso Connect is the ONLY approved partner with Airbnb for digital guest experience management

Enso Connect is the ONLY approved partner with Airbnb for digital guest experience management

Enso Connect is the ONLY approved partner with Airbnb for digital guest experience management

Best to frame upsells as optional enhancements – not requirements.

Best to frame upsells as optional enhancements – not requirements.

Best to frame upsells as optional enhancements – not requirements.

Always disclose all mandatory fees in the Airbnb listing descriptions.

Always disclose all mandatory fees in the Airbnb listing descriptions.

Always disclose all mandatory fees in the Airbnb listing descriptions.

Clarify security deposit or damage waiver options in the listing to avoid guest confusion; and do not offer a mandatory damage waiver; provide it as optional alongside a Safety Deposit.

Clarify security deposit or damage waiver options in the listing to avoid guest confusion; and do not offer a mandatory damage waiver; provide it as optional alongside a Safety Deposit.

Clarify security deposit or damage waiver options in the listing to avoid guest confusion; and do not offer a mandatory damage waiver; provide it as optional alongside a Safety Deposit.

Do not require contact info to provide access – let guests provide it optionally; unless this is a building requirement, HOA requirement, or legally necessary. Be ready to provide proof to Airbnb if this is the case.

Do not require contact info to provide access – let guests provide it optionally; unless this is a building requirement, HOA requirement, or legally necessary. Be ready to provide proof to Airbnb if this is the case.

Do not require contact info to provide access – let guests provide it optionally; unless this is a building requirement, HOA requirement, or legally necessary. Be ready to provide proof to Airbnb if this is the case.

Avoid ID collection or checks unless you can prove it’s legally necessary, a building or HOA requirement.

Avoid ID collection or checks unless you can prove it’s legally necessary, a building or HOA requirement.

Avoid ID collection or checks unless you can prove it’s legally necessary, a building or HOA requirement.

Frequently Asked Questions

Frequently Asked Questions

Frequently Asked Questions

Can we still collect safety deposits through Enso Connect?

Can we still collect safety deposits through Enso Connect?

Can we still collect safety deposits through Enso Connect?

Can we still collect pet fees through Enso Connect?

Can we still collect pet fees through Enso Connect?

Can we still collect pet fees through Enso Connect?

Are we allowed to continue charging damage waivers?

Are we allowed to continue charging damage waivers?

Are we allowed to continue charging damage waivers?

Can we still collect a guest's name, email, and other personal information?

Can we still collect a guest's name, email, and other personal information?

Can we still collect a guest's name, email, and other personal information?

Can we still send Boarding Pass links to guests via Airbnb?

Can we still send Boarding Pass links to guests via Airbnb?

Can we still send Boarding Pass links to guests via Airbnb?

Who is liable? What are Enso Connect's responsibilities versus mine (the host's)?

Who is liable? What are Enso Connect's responsibilities versus mine (the host's)?

Who is liable? What are Enso Connect's responsibilities versus mine (the host's)?